So, a friend of mine, Meline, owns a successful pickle brand. Before it was a roaring success she had to start at the bottom just like everyone else. So how did she find her stride and go up the business ladder? Just having a great product that users love is not enough these days, you need an effective strategy to reach your audience, and Meline did just that to get her pickles to her beloved customers. After she had her product ready she got in touch with one of the best advertising agencies in Chennai. With their help, she was able to effectively reach her target audience and boost her sales.