Reinforcing more than five decades of commitment to India’s wool textile and apparel industry, The Woolmark Company, alongside Austrade and the Australian High Commission, marked a strong presence at Bharat Tex 2026, one of the world’s largest textile and apparel trade platforms. Through industry engagement, strategic collaborations, technical innovation and knowledge exchange, the participation underscored Australia’s continued commitment to supporting the growth and transformation of India’s textile ecosystem while highlighting the versatility and value of Australian Merino wool. For over 50 years, the Australian wool industry, through Australian Wool Innovation (AWI) and its global brand, The Woolmark Company, has worked closely with Indian manufacturers, brands, educational institutions, research organisations, and government bodies to advance the use of Australian Merino wool. Through continued investment in research, product development, technical education, and market expansion, The Woolmark Company has played an integral role in supporting the evolution of India’s wool sector. Read More to click the Link