To offer a clear and concise perspective on the importance of a web development company within a business, we must and foremost, understand what type of impact it has on a firm. Hence, please see the bulleted list below, followed by a comprehensible analysis of each category. ● Understanding and accordingly targeting your audience ● Unlocking the full potential of your business through brand awareness ● Build trust with customers, generate leads and increase the number of sales ● Taking your business to another level through rapid growth strategies