Many B2B brands publish posts and run profiles, but few earn real traction. They struggle to appear in feeds or on industry searches. Sparse likes and shares mean their voice goes unheard. Without organic reach, content investments produce no returns. Teams feel stuck, pouring time into posts that barely register. This lack of visibility prevents new connections, stalls thought leadership and keeps potential buyers out of the funnel. This drain shakes confidence and sets back overall growth efforts across channels.