Claim Your Gift Card: Log into your account on Invisibly. Go to “Rewards” and select Ulta Beauty. Select the value of your gift card you’d like to redeem with points. You can confirm your selection, then the card you choose will be available via the Invisibly app, and sent to you via emai or visit ulta gift card balance Redeem Online: Enter the gift card’s number and PIN in the payment process at checkout. The PIN is on the reverse of your gift card beneath the silver and black scratch-off coating on the bottom. It is important to note the fact that one gift card is able to be used for each online purchase at Ulta Beauty.