In today’s remote-first talent market, a generic Zoom link simply won’t cut it. With the open-source WebRTC video API built into your platform, your recruitment process becomes seamless, data-driven and branded. This article gives founders and CEOs a strategic look at how WebRTC works behind the scenes, why it truly matters in hiring workflows, and how it can power everything from live panel interviews and asynchronous candidate screenings to full-stack automation and compliance-ready data handling. If you’re building a hiring platform (or modernising one), this guide walks you through architecture decisions, build-versus-buy trade-offs, and how to design for scale, privacy, and a standout candidate experience.